Friday, April 18, 2008

Plastic Bag Addiction Bus Ad


PSA against plastic bags. The concept is to make fun of people who are still using plastic bags as if they are addicted to them. The expected reaction of the audience is, "What the hell? Plastic bag addiction? Is there really an organization helping those people?" Bewildering people makes them more curious; thus, they look up the website which gives more information about environmental issues.

A Random Magazine Spread




This magazine spread is so random, and too "creative".

Jenga The Great Crash Package







Jenga in the theme of The Great Crash. The Great Crash 1929 is one of John K. Galbraith's books. The players indirectly absorb knowledge or sense of economy by playing this game.

John K. Galbraith Book Catalogue Colour Wheel

Combining the idea of book catalogue and colour wheel to create an interesting catalogue interface.

Economics Learning Card for Children

This series of economics learning card is based on a famous economist, John K. Galbraith. The target audience are elementary students. The fun cartoon style encourages them to have an early access to economy knowledge.

Fuel Cell Poster

This is a poster introducing fuel cell, an alternative energy. The whole poster is based on a grid system. That is why it has a mechanical and scientific feel. It is hanging in my living room. I spent 30 dollars to print it in Kinko's.

An Opening Spread of Weirdoll


Interview with Gary Baseman. It is not a real interview anyway. I use some graphics on the right page to complete the photo on the left page. This is one of my styles. This spread, and also the whole magazine intend to be playful and dynamic.

Weirdoll Table of Contents

It is a weird style table of contents. The yellow circle tells the readers that there has been contents on the cover. The silhouette figures give a little visual hint of the subjects.

Monday, April 14, 2008

Weirdoll Magazine Cover

It is the cover of a mockup magazine called Weirdoll. Weirdoll is a monthly magazine that collects the most updated information about novelty dolls all over the world. I wish this is a real magazine that I work for.

Sunday, April 13, 2008

Traffic Night


This is an experimental type piece. The arrows are actually types.